Get proven UX leadership without hiring full-time
Fractional UX Leadership
With 20+ years leading UX initiatives across both startups and enterprises, I bring proven UX leadership to help product teams keep focused on outcomes, remove uncertainty, and accelerate with confidence and clarity.
By going fractional, you get a seasoned UX leader without the cost or risk of a full-time hire.
Think of this as the “easy button” to taking your next step toward a more mature and higher-performing product org.
I work with product teams across company stages - from early-stage startups establishing their first UX processes to enterprise teams needing strategic leadership for specific initiatives.
Early- to mid-stage digital product organizations
Organizations in the early stages of UX maturity
Product teams with little or no UX input/leadership
Product organizations needing specialized product expertise for a project or to bridge a gap
Product leaders struggling with user adoption, a barrage of support tickets, usability issues, or process inefficiencies
Dev teams with gaps in their Product IQ
Who is fractional UX for?
Startups and scaleups: When a company is growing quickly and needs strategic UX direction but can't yet justify a full-time hire
Limited budgets: When a full-time executive role is not financially viable
Need for specific expertise: When a company needs specific UX leadership for a particular project or initiative
Lack of in-house UX experience: When a company needs to establish a UX practice and needs expert guidance
In essence, a Fractional Head of UX is a flexible and cost-effective solution for companies seeking to elevate their user experience without the long-term commitment of a full-time hire.
When is fractional UX leadership a good solution?
How does the fractional model work?
Fractional support should feel just like part of your team. I’ll snap in like a missing Lego piece to email, Slack, weekly cadence meetings, etc.
I work on a flexible part-time retainer basis, so you get just the right amount of UX injection you need – on a startup-friendly budget.
As your UX staffing needs grow, I'll stick around just long enough to help you recruit FTE UX personnel appropriate to your needs and rate of growth.
By continually answering the question, “What is the least amount of effort required to achieve the next most important thing?” That’s the mantra that keeps things moving.
As needed, I’ll wear either my UX leader hat or my UX doer hat to keep the ball moving down the field.
Build a strong UX foundation
Drive product team velocity
Improve adoption rates
Assess product-market fit
Improve product usability
Streamline mission-critical user workflows
Accelerate the dev team by bring clarity to product requirements
Increase customer lifetime value (LTV)
Strategy, research, team coaching
Design ops
Creating product artifacts like user flows, wireframes, and prototypes
Recruit transitional UX staff
Improve WCAG compliance
Drive user outcomes such as time-on-task, task completion rate and other success metrics.
How can a fractional UX leader help my product org?
Book a free 30-minute Discovery call.
Let's explore whether fractional UX leadership makes sense for your product team.
It’s 100 times cheaper to fix a design flaw on the drawing board than after product launch.
– Jakob Nielsen